If you have been paying attention to social media the last 48 hours you might have seen several of your friends posting screenshots to their Hive Social accounts. As I have mentioned before major social media platforms such as Facebook, Twitter, and Instagram have lost touch with many of it’s users. This is due to several reasons, but the main bullet points are…
- Losing touch with what it’s users actually want.
- Forcing changes on it’s users through TOS changes and algorithmic changes.
- Censorship of content.
- Hypocritical behavior in regards to content violations.
The list could go on and on but these four pretty much sum up everyone’s issues with social media. Due to these frustrations many people are looking for alternatives, and flocking to said alternatives in large numbers. Just a short time ago Peter McKinnon posted several videos talking about Vero, and due to his influence you saw users flocking to sign up for accounts.
Now, a few months later, a new viral social media platform is showing up, and that is Hive Social.
I along with many others signed up for Hive, however I signed up mostly to keep the username “@JustAdamScott” so I could maintain branding in case Hive does indeed gain the traction and power to remain. But so far I don’t see a great deal of hope for the small social media platform. While Hive does offer some features that are unique to the social media space, their infrastructure seems to be lacking the ability to handle such a large number of new users. Now I am sure their team is working to expand it’s capabilities and trying their hardest to accomidate so many new users, but will they be able to do it in time. That is, before their new users get bored with the lack of stability and slow connection speeds.
Regardless of if they are able to do so in time isn’t the issue. The issue is this is a symptom of a deeper problem. People are losing and have lost faith in the big social media platforms, and if Facebook, Twitter, Instagram and others don’t do something quickly to retain their user base they may soon find themselves without.